Essential Tips To Increase Your Pulse Score

Essential Tips To Increase Your Pulse Score
Photo by Daniel Öberg / Unsplash

Boosting your Pulse score isn’t just about improving your online visibility—it’s about reinforcing your credibility and trustworthiness to potential customers. In this guide, we'll walk through some practical steps you can take to consistently and realistically improve your Pulse score.

Verify Your Google Business Account

The first and most crucial step is to claim ownership of your business on Google. Verification immediately increases your Pulse score, as it signals to customers and to us that your business is legitimate. Owning your Google Business Profile allows you access to deeper insights and more control over how your business appears online. This not only reassures customers that you are a real company but also significantly boosts your reputation.

Respond to Reviews Promptly

Your response rate to customer reviews plays a key role in boosting your Pulse score. Engaging quickly with the feedback not only shows that you value customer input but also helps maintain a high level of service. Fast, thoughtful responses can turn even negative reviews into positive outcomes, demonstrating your commitment to customer satisfaction.

Maintain Consistency in Receiving Reviews

While a surge of reviews can temporarily increase your score, consistent feedback over time is more representative. Pulse scores are influenced by how recent the reviews are, so it’s important to encourage regular customer feedback. This consistent stream shows potential consumers that your business maintains a steady, reliable presence, which looks more authentic and realistic.

Monitor the Sentiment of Your Replies

The tone and sentiment of your replies to reviews can impact your Pulse score. Positive, helpful, and respectful responses reflect well on your business and can influence how customers perceive your brand. Make sure your replies are always professional and aligned with your business values.

Leverage Educational Resources

To help you master these tips, check out our detailed articles:

How To Verify Your Google Business Account
Verifying your Google Business Account is an essential step to manage your online presence through Google services such as Maps and Search. Here’s a detailed guide on how to verify your Google Business account in the UK: Sign In or Sign Up for Google My Business: * Go to the
Mastering Your Google Review Replies
In today’s digital world, the way you respond to online reviews can significantly influence your business’s reputation and customer relations. Just as in face-to-face interactions, the manner and tone of your replies to online reviews are critical. This post explores the art of responding to reviews, especially positive

These resources provide step-by-step guides to manage your online presence effectively.


Increasing your Pulse score is a strategic process that requires attention to detail and proactive engagement with your customers. By verifying your business, responding promptly to reviews, maintaining consistency in customer feedback, and being mindful of the sentiment in your replies, you can foster a positive and authoritative online presence. Pulse believes in sustainable growth that appeals to the authenticity valued by today’s consumers, and these tips are designed to help you achieve just that.